Web & UX · Glossary

What is WebP?

Definition

WebP is a modern image format by Google that makes images 25–80% smaller than JPG or PNG at similar quality.

WebP explained

Smaller images load faster, improving Core Web Vitals, SEO and conversions. All modern browsers support WebP.

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01What is WebP in digital marketing?

WebP is a modern image format by Google that makes images 25–80% smaller than JPG or PNG at similar quality.

02Why is WebP important?

Smaller images load faster, improving Core Web Vitals, SEO and conversions. All modern browsers support WebP.

03Can iSmartsLab help with WebP?

Yes. Our Website Design team works on WebP every day for businesses across Odisha and India. Book a free consultation and we will review your current setup and share a clear plan.

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